WHO ARE WE LOOKING FOR

As Senior, Streetwear Marketing for Jordan North America, you will help seek, build, and activate the right relationships, insights, and moments across the streetwear ecosystem. You will operate close to culture and community, working across teams to ensure Jordan shows up in ways that are relevant, credible, and timely against key category, brand, and business priorities.

This is a senior individual contributor role designed for impact through end-to-end ownership and disciplined execution, suited for someone who operates with a high degree of autonomy and accountability. This role is for someone who’s prepared to deliver results across a complex, matrixed organization.

The ideal candidate brings cultural savvy, strong judgment, and a clear understanding of the Jordan consumer and who influences them. You are proactive, adaptable, and able to shape new ways of thinking while staying firmly rooted in real execution. You help push the brand into new territory and you also handle the smallest of tactics when the work calls for it.

WHAT YOU’LL WORK ON

This is a tactical, hands-on role rooted in culture discovery and execution.

You will:

• Spend time with city teams across North America, showing up, observing, listening, and staying close to communities, creators, and partners to understand what is happening now and what is coming next.

• Act as a primary voice of culture on the team, surfacing where Jordan has been missing and helping shape how we show up going forward.

• Pull and synthesize cultural, consumer, digital, and marketplace insights, then translate them into action.

• Drive seeding attacks and energy tactics, ranging from small, fast moves to more visible seasonal and brand-defining moments.

• Build and contribute to energy and brand plans, ensuring they reflect what is happening on the ground.

• Work cross-functionally across brand, product, creative, digital, entertainment marketing, retail, and marketplace teams to execute energy initiatives.

• Identify gaps, missed opportunities, and white space, then close those gaps through resourceful execution.

• Shift fluidly between insight gathering, planning, and hands-on delivery depending on what the work requires.

• Move quickly, adjust in real time, and make decisions with good judgment even when information is incomplete.

• Communicate clearly and directly, prioritizing progress and outcomes over presentation.

This role requires someone who is comfortable operating without a perfect brief, budget, or roadmap and can still move work forward.

KEY RESPONSIBILITIES

• Discover, capture, and apply cultural and consumer insights from across North America.

• Partner cross-functionally to plan and execute seeding initiatives, activations, and energy moments.

• Help shape and maintain streetwear journeys, calendars, and plans aligned to brand and business priorities.

• Serve as a connective layer between emerging cultural spaces and established brand focus areas.

• Support partner and community strategies across entertainment marketing and energy.

• Own execution across a wide signal range, from small tactical drops to larger brand-defining moments.

• Act as a senior resource to teammates, completing work independently with review at critical points.

• Navigate a matrixed organization and influence outcomes through credibility, follow-through, and action.

WHO YOU’LL WORK WITH

You will report directly to the Director of Streetwear Marketing, Jordan North America and work closely with the Lead, Streetwear Marketing, Jordan North America.

You will collaborate across Jordan and Nike teams, including brand, product, creative, digital, entertainment marketing, retail, data, and marketplace partners. Success in this role requires strong partnership, trust, and the ability to move work forward across diverse stakeholder groups.

WHAT SUCCESS LOOKS LIKE

Success will be defined collaboratively and evolve over time. In the first 6 to 12 months, success may look like:

• Surfacing new cultural spaces, communities, or signals that meaningfully influence Jordan Streetwear.

• Turning insights from city teams and the field into actionable seeding, partnerships, or energy tactics.

• Helping Jordan show up earlier, more credibly, and more consistently in relevant cultural moments.

• Strengthening the execution and relevance of energy plans through sharper insight and follow-through.

• Being a trusted, go-to partner who can field whatever the work requires and deliver with quality.

WHAT YOU BRING

• Bachelor's degree in Marketing, Design, Art or related field. Will accept any suitable combination of education, experience and training

• 3+ years of experience in marketing, brand, or culturally driven marketing environments.

• Strong understanding of streetwear culture and how community drive reach, relevance, and momentum.

• Deep cultural curiosity and fluency, with a habit of staying ahead of what is new and emerging.

• Proven ability to work independently, solve ambiguous problems, and take initiative.

• Comfort operating across strategy, planning, and hands-on execution.

• Ability to navigate complex, matrixed organizations.

• Strong analytical thinking, problem-solving skills, and judgment.

• Clear, grounded communication style.

• Bachelor’s degree or equivalent combination of education and experience.

We offer a number of accommodations to complete our interview process including screen readers, sign language interpreters, accessible and single location for in-person interviews, closed captioning, and other reasonable modifications as needed. If you discover, as you navigate our application process, that you need assistance or an accommodation due to a disability, please complete the Candidate Accommodation Request Form.